About
Clarity for product usage questions that affect renewals
Cloud Beaconhub Co., Ltd. is the official registered business name of our practice. Established in 2018 in Bang Rak, Bangkok, we began as a small analytics consulting group helping regional software companies make sense of customer behaviour inside their products.
A short history
In the early years we prepared ad-hoc adoption reports for founders who had outgrown spreadsheet tracking. By 2020 the work narrowed: product usage analytics for B2B software companies—event design, dashboard storytelling, and recurring reporting that customer-success and product teams share.
Today the firm remains intentionally small. Senior consultants lead every engagement from our Charoenkrung studio or remotely across Thailand and neighbouring markets.
Mission
Help B2B software teams agree on what usage means, measure it with discipline, and present it so decisions move faster than debates about chart colour.
Working approach
We begin with the commercial questions already on your calendar—activation, feature uptake, account risk—then audit instrumentation and reporting against those questions. Deliverables favour written definitions and a few durable views over sprawling chart libraries.
Values
- Concrete vocabulary over abstract frameworks
- Shared ownership with your analysts after handoff
- Respect for local delivery rhythms in Bangkok and regional remote teams
- Honest scope: we design and advise; we do not replace your engineering backlog